Bursa Content Management System, CMS Basic Features

Bursa Content Management System

What is a Content Management System?

A content management system (CMS) is an application used to manage web content, allowing multiple participants to create, edit, and publish. Content in a CMS is typically stored in a database and displayed in a presentation layer based on a set of templates.

The key features of a CMS are:

Content creation (enables users to easily create and format content) Content storage (stores content in a single, consistent location) Workflow management (assigns privileges and responsibilities based on roles such as writers, editors, and administrators) Publishing (live edits and pushes content) Benefits of a CMS One of the biggest benefits of a CMS is its collaborative nature. Multiple users can log in and contribute, schedule, or edit content to be published. Since the interface is usually browser-based, a CMS can be accessed by any user from anywhere.

The second major advantage of a CMS is that it allows non-technical people who don’t know programming languages ​​to easily create and manage their own web content. The WYSIWYG editors of a typical content management platform allow users to enter text and upload images without needing to know any HTML or CSS.

When a company uses a CMS to publish its pages, it reduces the reliance on computer engineers to make changes to the website and makes publishing new content faster and easier.

Examples of CMS

While there are hundreds of CMS platforms, here are some of the more popular ones:

Drupal Joomla Magento MODx Squarespace Wix Weebly WordPress

What to Look for in a CMS?

Before choosing a content management system, it’s helpful to evaluate your company’s information management practices and overall business goals in terms of publishing content.

You should start by making a list of the business problems you’re trying to solve, as well as any specific requirements you may have. This will help you choose the right content management system (the one that supports your business needs) rather than the most popular or beloved.

CMSs come in all shapes and sizes, each with their own features and benefits. Some are great for blogging; others can be adapted for eCommerce sites with features for pricing and accounting functionality. Features will vary based on your company’s needs and resources.

Here are some questions to consider during the evaluation process:

What is your budget?

If you have unlimited resources to spend, there are very sophisticated content management systems that have features that make life easier for content creators and editors. With a limited budget, your choices will be more limited.

What business operations does the CMS need to support?

After price, the next important consideration is what business operations does the CMS need to support. Does your company need to publish hundreds of new videos per day?

What technologies does the CMS need to support or integrate with?

If your company already uses a CRM, ERP, or web analytics program, you should consider a CMS that integrates with your existing online marketing software.

How easy is it to create and edit content?

The larger the company, the more likely the end users of the CMS will be the people implementing it. Ideally, the system will be easy to use and intuitive with features like a WYSIWYG editor.

How many different user groups will there be?

One consideration will be the different administrative privileges required. Consider the various user roles, including the role of administrators in reviewing planned content.

Is the platform SEO-friendly?

If SEO is important to your company, you will want a CMS that automatically handles basic on-page optimization tasks such as title tags, URLs, alt tags on images, and a healthy internal linking structure.

How large is the developer community?

Some of the CMS platforms, especially WordPress and Drupal, come with very large developer communities. The advantage of a fairly large community is the amount of online help and documentation you will find on most customizations.

Answering the questions above can help you choose the right content management system for your business or organization.